

We didn’t want another snack brand. We wanted a snack STATEMENT.
One that looks like a mixtape, crunches like your villain arc, and shows up on your feed louder than your ex.
So we built POPI — the first drop-coded, culture-first snack made for Gen Z cravings.
Because food got boring.
Because flavor lost its fire.
Because snacking became background noise.
POPI is here to change that.
We’re loud. We’re surreal. We’re scroll-breaking. We make flavor with alter egos, packaging that lives like merch, and snacks that slap.
Every crunch is an identity statement.
We don’t snack quietly. We crunch with consequence.
POPI lets you snack like your alter ego.
Whether you’re soft chaos, sweet regret, or spicy sad girl — there’s a drop for that.
This isn’t just food. It’s mouth-first self-expression.